Author: Jean-Charles PASSEPONT

  • QR Codes For Business: 10 Ways To Generate Revenue

    QR Codes For Business: 10 Ways To Generate Revenue

    When you think about QR codes, the first thought that comes to mind probably isn’t about revenue growth. But, QR code surprisingly pack a lot under the hood, and have surprising capabilities that can positively impact your business.  Let’s explore creative ways you can use QR Codes for business to generate more leads and gather…

  • 8 Advantages of QR Codes for Digital Marketing

    8 Advantages of QR Codes for Digital Marketing

    Contemporary technology is all about accessibility and efficiency. The influx of smartphones in the past decade has people relying on faster communication and accessing information at their fingertips in minimum time. The QR code response system is one such technology gaining rapid momentum in digital marketing.  QR codes have become increasingly popular in marketing strategies…

  • Are All QR Codes the Same?

    Are All QR Codes the Same?

    If you look at it at face value, all QR codes look pretty much identical – A square box with a grid of boxes with three “eyes” at its corners. It follows that all QR codes should be the same or similar in their function, right? Well, it’s more nuanced than that, and in this…

  • How Do I Create a QR Code for a Landing Page?

    How Do I Create a QR Code for a Landing Page?

    Almost 15 billion people own smartphones. With user convenience being the foremost concern of thriving businesses, what measures are you exercising to optimize your landing pages for these billions of smartphone users?  Smartphones account for almost 63% of organic search engine visits in the U.S. If your website is not well-built and takes ages to load, it will frustrate…

  • Can QR Codes Be Faked?

    Can QR Codes Be Faked?

    Yes, QR Codes can be faked. As QR Codes have gained popularity during the COVID-19 pandemic for contactless payments and adverts, scammers have gone rampant with QR Code frauds. In fact, the FBI issued an official warning in January 2022 against malicious QR Codes being used to commit online scams.  Scammers tamper with QR Codes to steal…

  • Unitag.io and PiQR.io join forces to redefine the standards of QR code security

    [London, Prague, 4.7.2023] – Unitag.io, a global provider of QR code solutions, is pleased to announce a strategic partnership with PiQR.io, a trailblazer in the packaging industry. This collaboration aims to bring security and copy-detection into a mainstream QR coding used in the packaging industry, revolutionizing the level of security and authentication confidence with which the…

  • Unitag vCard Pro in Apple Wallet, a valuable addition for iOS users

    The integration of vCard, also known as VCF, into Apple Wallet allowed users to easily store and access electronic business cards on their iOS devices. vCard is a file format used to store and exchange electronic business cards, and it is a standard format supported by a wide range of devices and software applications. To…

  • New EU Regulation: A Digital Revolution for Wine Producers?

    New EU Regulation: A Digital Revolution for Wine Producers?

    While cultural and socio-economic factors vary from region to region all over the world, the agricultural sector has always been the backbone of society and, as such, remains consistent. While that fact doesn’t change, the regulations governing the operations of the agricultural sector are subject to changes and improvements over time. The Common Agricultural Policy…

  • Do QR Codes Have to Be A Certain Size?

    Do QR Codes Have to Be A Certain Size?

    QR codes are becoming increasingly common nowadays due to their numerous benefits. The main benefit of QR codes is that they’ve made it easy and convenient to transfer information from the businesses to their customers. One scan and they know all about your business.  But the one thing that impairs QR codes’ usefulness is their…

  • 5 Possible Reasons Your QR Code Isn’t Working

    5 Possible Reasons Your QR Code Isn’t Working

    QR codes aren’t always easy to implement or use. While the technology is improving, you might be experiencing issues with your QR codes and need a quick fix for them.  There are QR code generators everywhere. You have 1, 2, 3, and 4 step generators that take you through the process. But no matter what…