Category: News

  • QR Codes and Geotagging: Everything You Need To Know

    QR Codes and Geotagging: Everything You Need To Know

    QR codes and geotagging (using QR code location) are two of the biggest buzzwords in digital marketing. The potential to connect your physical business with customers who pull out their smartphones at the angle needed to read a particular QR code is enticing, but only if you do it right. Reaching your target audience has…

  • QR Codes & the FinTech Connection

    QR Codes & the FinTech Connection

    QR code is the new way of communicating in today’s digital landscape. It is quick, engaging, and has the ability to store a tremendous amount of information. You can use a QR code to redirect your audience to your landing page, dial your business number, view your location, or download your app. But when we…

  • How QR Codes Work for Payments?

    How QR Codes Work for Payments?

    According to a survey, 93.9% of the respondents in Japan are familiar with QR codes as of 2021. Though QR codes were labeled a fad, when introduced, their popularity is increasing day by day.  Significant usage of QR codes is for payments. Though the most common applications of QR payments are recorded to be restaurants and bars, the…

  • QR Codes & the Logistics Connection

    QR (Quick Response) codes are an item coding system that can store various types of information and can be read quickly. They also provide the added advantage of storing large amounts of information. The best part is that they can be scanned easily and are more secure as compared to more traditional forms of information…

  • Smart vCard QRs And Trade Fairs

    Smart vCard QRs And Trade Fairs

    Any company worth its salt knows how important trade fairs are for business. They’re not only a great place to showcase your company’s products and services but also some of the best networking opportunities you could ask for. A considerable part of this networking is done through pamphlets and contact sharing, which has been done…